Dec 10 | Copenhagen

Changes in the world’s climate continue to affect us all. It means shorter ski seasons and continued drought and decimation in the areas we all love to explore. The North Face believes a strong policy on climate change is necessary, and we will use our global brand strength to help in this effort.

It was discouraging to see the recent news that the Senate will not take up proposed climate legislation until spring of 2010. The United Nations Climate Change Conference is happening now in Copenhagen, and while the likelihood of a binding international agreement is small, it would be an extremely positive step forward for the U.S. to take a leadership role in affecting real change to worldwide policy.

This will not deter The North Face from our belief that a strong policy is necessary. Nor will it deter us from inspiring you help play an integral part in the passing of a strong domestic and international climate change policy. There is too much at stake.

A strong policy on climate change is extremely important not only from a business perspective but also so we can continue to hike, bike, run, ski, and climb the places we love. But we cannot do it alone. Join in the effort to affect real, meaningful change. We encourage you to contact your appropriate legislator and tell them why you believe a strong climate change policy is important.

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Very cool idea. I think I will have to try this one. I just love the "It's the Little Things" line. Thanks!

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