Dec 15 | TNF Canada Donating up to $20,000 to the David Suzuki Foundation Through Holiday Facebook Campaign
If you don’t already “like” The North Face on Facebook, now’s the time to do so for a great cause! Between now and December 31st, The North Face Canada will be donating $1 for each new user that “likes” our Facebook page to the David Suzuki Foundation, which works toward environmental conservation through education, advocacy and policy work. The donation, up to $20,000, will be announced on December 31st. Visit our Facebook page (http://www.facebook.com/thenorthface) to participate and to find daily tips on how to be environmentally friendly this holiday season. Check out the full announcement below for more details.
The North Face Canada Supports the David Suzuki Foundation for Sustainable Living this Holiday Season
The North Face Canada to donate up to $20,000.00 to the David Suzuki Foundation through Facebook campaign
December 15, 2010 (Montreal, QC) The North Face Canada will be donating $1 to the David Suzuki Foundation for every new member to join their Facebook page with a maximum donation of $20,000.00.
In an effort to draw awareness towards sustainable practices, The North Face Canada will support the David Suzuki Foundation with a unique Facebook -driven sustainability campaign. In addition to the $1 for every new member, The North Face will be posting daily tips and fun facts from the David Suzuki Foundation’s work and demonstrating how you can be environmentally friendly this holiday season.
“As the world’s leading outdoor apparel and equipment brand, The North Face continuously strives to implement more sustainable business practices and reduce our carbon footprint,” states Corey Stecker, Marketing Manager of The North Face Canada. “We are excited to work with the David Suzuki Foundation to show Canada just how easy it is to be eco-friendly this holiday season.”
“We are grateful to The North Face for this support and we applaud Canadians who are making environmentally friendly choices during the holiday season,” said Dr. Faisal Moola, Director of Science the David Suzuki Foundation. “It is a time to share your deepest values and remember what matters most – family, friends and our precious planet.”
The campaign will launch Wednesday, December 15 and will run until Friday, December 31, when The North Face will make the official announcement on the dollar amount to be donated to the David Suzuki Foundation.
To participate, simply “like” The North Face Facebook page: http://www.facebook.com/thenorthface and check back daily to receive our “Sustainable Tip of the Day”.
For information on The North Face sustainable practices, log on to www.thenorthface.com/sustainability.
About The North Face®
The North Face, a division of VF Outdoor, Inc., was founded in 1968. Headquartered in San Leandro, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes, endurance athletes, and explorers. The company's products are sold in specialty mountaineering, backpacking, running, and snowsport retailers, premium-sporting goods retailers and major outdoor specialty retail chains.